Lallo Photography

About


My business card reads “photographer.” Actually, it should be “problem-solver.” Before you can get the photo right, you must first “get” the client’s business.

A career that began in photojournalism for newspapers, and later expanded to contributing photographer for People Magazine; taught me the importance of capturing storytelling moments. Whether collaborating with a design team or traveling solo on assignment, the vicissitudes of location work has been rewarding on both personal and professional levels.

As photojournalist of 25+ years, I know how to connect with people by using the camera to illustrate their personalities, ideas and aspirations for others to see. From dozens of FORTUNE 500 clients to almost every news outlet, I’ve done most every kind of assignment – all within a wide range of human emotions.

It meant building relationships with corporate and editorial clients alike – from CEOs to roughnecks … doctors to lawyers … and celebrities to cab drivers. It comes down to visually telling their stories – be it the task at hand, a plan under way or a vision in the making.

Successes include annual reports photographed in places Google has yet to map … to thousands of strategic media placements for brand names, including: IBM, Bombardier, ExxonMobil, ONEOK, Learjet, MediSend International, Atmos Energy, Jack Daniels, Hallmark Cards, CSX Railroad, Walt Disney, DuPont, ST Microelectronics/France and Balfour Beatty Engineering/Britain.

Life is a journey with countless stories all along the way. Some can be told by words alone. The most compelling, though, are those punctuated with striking images that call you back time and again. They keep the stories fresh, alive.

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Stock Available Upon Request

Please Contact:
Ed Lallo
phone: 512-917-6222
E-mail: ed@newsroomink.com

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